The Business Intelligence Journey in Compare the Market - Ketan Patel, Reporting Manager

In this talk we will cover what challenges we face in Business Intelligence and our approach to tackle them. From the first stage of understanding what our purpose and goals are before we begin our journey of engaging with the business. We will also discuss how we bring in data experts and those with little data knowledge together to better enhance the BI in the business. Lastly looking at Story Telling with Data where we impact and influence decision making in the organisation and the importance of simplification.

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